Monday, January 22, 2018

Independent Bottlers Goes Americana - Part #2


The Single Cask

American Sour Mash - From a single cask - 5yrs

About The Single Cask:

It seems to me, that The Single Cask is charring themselves like the new hip independent bottler in the class. The players behind The Single Cask have given each other nickname’s like; The Whisky Daddy, The Dude, The Whisky Mate and The Mixologist! Bit of advice, calm your tits, it’s all getting a bit hyped up in here. But who knows, maybe that approach works wonders in Singapore.

Another thing that comes to mind is the philosophy behind The Single Cask: “First and foremost, we believe in good whisky!” “Rather than fill our shelves with bottles over marketed big brands, we intentionally source our products from the smaller players within the whisky industry.” “They make up for their lack of a marketing budget with a huge dose of heart, quality and an unshakeable belief in their product.”     

Damn straight and well put Whisky Daddy! It might be a fact that you aren’t bottling the big brands yourself, well maybe except for Bowmore, but you are defiantly filling your shelves up with Glenfarclas, Bruichladdish,  Bunnahabhain, Macallan, Ben Nevis and Highland Park, just to name a few, and I’m defiantly not going to hold that against you, in fact, it all sounds pretty darn great to me, but you really can’t have it both ways, by bottling they smaller players and singing their prayers with one hand, while serving and selling the big brands in your whisky bar, and from your web store, blaming them for being a marketing hype, or it really seems that you can, doesn’t it? But maybe you should think about changing your marketing strategy.

I know it seems like I have already made up my mind about The Single Cask, but by the end of the day, it is of course all about what’s inside of those barrels that The Single cask has selected. 

The Single Cask was founded in 2010 by Ben Curtis and is located in Singapore.

The Single Cask runs The Single Cask Bar in Chijmes, Singapore.
Besides The Single Cask’s own bottling’, The Bar carries a wide selection of Independent Bottlers from around the world, but also official releases from a handful of different Scotch distilleries. The Bar offers over 300 different Single Malt whiskies and rum’s, so there should defiantly be something for everyone here.
The Bar hosts whisky master classes, whisky ambassador training’s and numbers of different tasting sessions.

The Single Cask is presented in an absolutely beautiful double walled glass bottle, and before deciding on witch bottle to buy, you can flip through a catalog of extraordinary beautiful photo of the different bottles surrounded by the tasting notes, illustrated as the actual fruits, spices, chocolate etc. 

Click here to visit The Single Cask' webpage

When talking about Tennessee whiskey, there’s always two brands that come to mind; Jack Daniels and George Dickel, but there’s actually more than 25 distilleries in Tennessee alone, and recently Tennessee even got its own Whiskey Trail, just like we know it from Kentucky.

So, which distillery among the 25 plus is responsible for this one?
If we take a closer look at the bottle label, the five years old age statement alone shortens the distillery list significant; furthermore The Single Cask chose to put the sour mash term on their label. Since all bourbons are made using the sour fermentation technique, this buzz word doesn’t really say a thing and doesn’t give us much to work with, except for the fact that three Tennessee distilleries actually sprays the term all over their labels. If you haven’t already guessed it, I’m referring to Jack Daniels, George Dickel and Nelson’s Green Brier. I would quickly rule out old Jack because I don’t pick up that overall cola and ripe banana profile that I usually find in a Jack D. and after consulting with one of our SOWC crew members, the always knowable Erik Hasselgärde, we finally settled on Dickel, or let’s put it another way. I narrowed it down; Erik actually brought the hard facts to the table, when he stated that more or less all whiskeys sourced from Tennessee come out of Dickel, so there’s that.

The Single Cask. Cask Ref. P311
American Sour Mash – From a single Cask – 5 yrs
From an undisclosed Tennessee distillery

Distillery: Undisclosed Tennessee distillery
Bottler: The Single Cask
Age: 5 Years Old
Proof/ABV: 59,7%
Dk price: $129USD/800Dkk.  
Release: Limited 115 bottles release

Points: 86,5 /100

Caramel, and plenty of it to go around, followed by dark overripe cherry, brown sugar, sweet corn and butterscotch.     

Very different tasting profile than I have grown used to. We got mint and caramel, but also some herbal notes, like black Ceylon tea and cloves.  

Medium long dry finish with hints of nutmeg and more of the black Ceylon tea.

Review By: Hasse Berg
Photo by: (All rights reserved)

Son of Winston Churchill has kindly been granted permission to use the photo in this review.